Sales Lead Management Whitepapers
Leads360 is the leading provider of lead management, tracking and distribution software with thousands of clients serving any industry
Seize the Moment: A "New School" Approach to Stimulating Enrollment in the For-Profit Education Market
Leverage best practices from the most successful for profit schools, lead providers and marketing professionals and learn six ways to increase your enrollment, retention and ROI.
- Do you feel that you are not making the most out of the internet leads you buy or generate?
- Did you know that a recent study from one of the largest lead qualification companies found that only 60% of leads distributed were actually contacted by the school?
- What about the fact that when a school did contact a lead, it took an unheard of 1.5 hours to first contact?
"Other consumer direct industries like insurance and mortgage, who also rely heavily on internet leads, adhere to best practices that urge them to attempt contact of new leads within 5 minutes. A recent study found that the higher education industry is taking more than 1.5 hours to contact new leads, clearly illustrating that many institutions are missing out on potential revenue."
This study illustrates how following 6 best practices in combination with a lead management system, can give your company the edge in the ever increasing competitive higher education industry. Learn about:
- Contacting Leads Faster and More Efficiently -It takes more than talented enrollment counselors to drive enrollment. Your entire enrollment process needs to be quick, efficient, and not bogged down by "old school," time and resource wasting processes.
- High Quality Leads -Understand what top schools are doing to sort good leads from the bad, including information on lead scoring and verification, and outsourcing lead qualification.
- Lead Nurturing- Learn about the importance of nurturing every lead at every step in the enrollment process.
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