Built by educators for educators, Leads360 enables institutions to distribute, track, analyze, and convert enrollment inquiries using a highly customizable admissions management solution. Our system truly complements existing Education CRM and SIS platforms. Training and best practice process consulting are provided to every client to deliver a complete solution for converting prospective students into enrolled students.
The Company We Keep
"Higher education is becoming increasingly competitive each year; and achieving maximum efficiency from Internet leads is increasingly critical to our success. After an extensive selection process, we partnered with Leads360 due to their state-of-the-art lead distribution engine, world-class contact management solution and enterprise-level scalability. The Leads360 team has been incredible to work with, and JIU is excited to have them as a business partner."
Bruce Cunningham, Vice Chancellor, Admissions and Enrollments -- Jones International University.
"I really enjoy how I, the administrator, can keep tabs on everything that is going on within our enrollment process. Leads360 gives me the visibility I need to maximize our institution's enrollments."
Vincent Jeffries, Walsh University.
Leads360 Brings Best Practices to Education
Sophisticated schools realize that CRM and SIS solutions do not meet recruitment needs on their own. Schools leverage Leads360 in conjunction with these systems by taking advantage of a full suite of market-leading tools that improve marketing effectiveness, recruitment efforts, and retention. With Leads360, your institution can better communicate with student prospects, intelligently distribute prospective students' records among your admissions staff, automatically combine duplicate records, and enforce best practice workflows.
Get The Right Prospects to The Right Admissions Advisor
Effective enrollment begins and ends with detailed, personalized conversations with prospects. Prospects want to hear from counselors who are both knowledgeable about a school's programs and can relate to a student's needs. With Leads360, schools can use the industry's most cutting-edge distribution tool to get each prospect to the right counselor in real-time. Distribution rules can be as simple as round-robin -- where the next counselor gets the next prospect's record -- to as complex as score-based and skills-based distribution -- where inquiries are distributed to counselors based on a match of the student's demographics and the counselor's specialties.
"Admissions counselors neglect more than 50% of the inquiries they receive."
Source: Leads360 analysis of 20,000,000 prospect records.
Prioritize and Routinize Follow-Up
It is daunting for any admissions counselor to properly prioritize a host of inquiries (calls, emails, direct mail, social media) for a variety of programs at multiple campuses. Admissions counselors should be focused on having pertinent conversations with prospects, not trying to prioritize their work. Top schools are using Leads360 -- the most advanced prioritization tool in the recruiting sphere -- to prioritize the follow-up conversations between prospects and admissions staff, taking the guess work out of sorting through a queue of prospects. Prioritization also makes lead scoring and data analytics actionable day-in and day-out for your entire organization.
Automated Email - Sent Intelligently
It may be obvious that prospective students require thorough and professional attention to apply and enroll, but research indicates that 95% of inquiries submitted online fail to convert due to insufficient follow-up from enrollment and admissions personnel. However, an admissions counselor creating these transactional emails one-by-one is very resource-intensive and could be the primary factor to the failure of an admissions department to increase efficiency: the work of creating routine, personalized emails prevents counselors from more high-skilled recruiting tasks. Using Leads360, these types of emails are automatically sent out, while still being both personalized and appropriately branded for the school. Leads360 ensures that each prospect receives timely, personal and relevant communication, making your school more attractive.
Duplicate Management to Protect Your Reputation
Your institution has multiple sources from which you derive student prospects - your website, phone calls, walk-ins, information cards filled out at college fairs, data providers - all of which can end up as duplicate records. Leads360 has the most advanced duplicate identification and removal tool on the market, preventing your staff from wasting time and protecting your school's reputation by avoiding the appearance of being disorganized, as well as facilitating returns to your data provider. Leads360's duplicate management process is both configurable and automated so that it can be seamlessly integrated into your enrollment process.
On-Demand Cloud-Based Software Reduces Costs and Improves Security
With Leads360, you will never need anything more than a web browser and an Internet connection to use our market-leading enrollment management software. Leads360 is a software-as-a-service (SaaS) application that is securely available to every user at your institution anywhere, anytime-with nothing to buy, maintain or install. This means that you will always benefit from our constant updates and improvements while eliminating the IT hassles associated with software and hardware updates, patches, and upgrades. Additionally, we have extensive experience serving Fortune 500 banks and financial institutions that require the highest levels of security. Our data center is SAS70II certified and adheres to the world's top financial institutions security standards. Furthermore, you can rest assured knowing that every Leads360 employee undergoes a thorough background check.